The power of social media marketing is unquestionable, regardless of the niche your business represents. As of October 2021, over 4.5 billion people are active on social media channels. It’s also interesting to point out that 54 percent of internet [...]
Email marketing is a crucial part of any business as it helps with building relationships with prospects, leads and even current customers. With email marketing being a critical component of any eLearning business’s marketing strategy, it’s essential to have an [...]
Does your elearning company website have a blog? Blogging is a powerful marketing tool that will quickly build your reputation, especially if you have an adequate content plan. Some of the latest digital marketing statistics reveal that companies investing in [...]
Every business needs a meticulous business plan, and an e-learning business is no exception. With the corporate eLearning market on a jet propelled growth rate of 13.14% over 2021-2025, it is expected to grow by $37.8 Billion. Competition in this [...]
In an effort to increase their visibility, more and more businesses are starting to create a Google Business listing – also known as a business profile. While having a business listing is certainly the first step to improving overall visibility, [...]
In case you don’t know this yet, your search engine positioning determines just how popular your business is online. If people can’t find your website, it’s almost as if your brand doesn’t exist in the digital space. Let’s back these [...]
Hosting a webinar delivers undoubted marketing benefits. The format makes a ton of sense in the fields of elearning and education – online video presentations and seminars allow for the in-depth tackling of a topic and they free individuals interested [...]
If you wanted to buy a new smartphone, what’s the first thing you’d do? Google it, right? Look for the latest and best models that fit your price range, look for product reviews and stores that offer the best discounts, [...]
Are you happy with your email marketing results? If the answer is “no,” you’re not alone. Almost 54 percent of all emails sent out are classified as spam. And currently, the average email open rate is 22.8 percent while the [...]
Ecommerce adoption has leapt forward by ten years in a span of just three months, thanks to the Covid-19 pandemic according to a Mckinsey study. This includes products and services offered in the eLearning industry, i.e., eLearning courses, Learning Management [...]
